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    The Power Of Flexibility
    Simplify PPC Account Management
    With A Platform That Adapts to How You Operate

Automate Budgeting


The Ultimate Insurance Policy

Campaigns pause and enable based on available budget.


Intelligent Budget Targets

Factor over/under spending into decision making and reporting.


Dynamically Link Accounts to Budgets

Newly created Campaigns are auto synced and accounted for.

Optimize & Report


Powerful Editor

Analyze, act and report on data down to the keyword using over 30 performance metrics.


Distribute Spend Based on Priorities

Campaign daily budget suggestions based on what metrics matter most to your accounts.


Reference and Report Past Data

Deliver reports to clients and teammates using data from past budget cycles.

Build Custom Solutions


Visualize All Your Data in One Place

Quickly identify over/under spending for any account in seconds.


Take Complete Control of Budget Settings

Group any Campaign, set any date range, and create custom email alerts.

Give Shape a complete tour with our unrestricted 31-day free trial

Be up and running in less than 3 minutes. No sales talks. No credit cards. No restrictions.

Who we work with

G5 uses Shape
Revlocal uses Shape
Reprise Media uses Shape
Internet Valor uses Shape
Entrata uses Shape
Directive Consulting uses Shape
ZATO Marketing uses Shape
norisk uses Shape
Space & Time uses Shape
motiv8d uses Shape
Kirk at Zato Marketing uses Shape to manage his clients

"I'm Hooked."

I began using Shape last year, and really value it as an alert system. It allows me to monitor AdWords and Bing Ads budgets for a client in one place (other benefits to it as well!) which is hugely valuable to me.
Read full testimonial.

Kirk Williams - ZATO
Garrett at Directive Consulting Shape to empower his agency

"Highly Recommended."

We no longer worry about under or over spending which was a huge pain point with large accounts who constantly start and stop their campaigns. We can now always stay right on track. We easily have 25% more time to focus on optimizing accounts because of Shape.
Read full testimonial.

Directive Consulting - Garrett Mehrguth
Jarred Baker uses Shape to manage his 30+ clients

"Helps me not stress."

Shape helps me not stress about budgets when I leave my desk. I can walk out of the office on a Friday, snowboard all weekend, have some fun, and not once do I have to think about the nightmare that is overspending on my budgets. I come back on Monday and my budgets are exactly where they need to be.
Read full testimonial.

Jarred Baker - G5 Search Marketing
Benjamin Bonnet of Reprise Media uses Shape

"Focus on what matters."

Shape has definitely changed our "PPC" life, doing what no other tool is able to do. Budget monitoring can be really time consuming when you have several clients, with many accounts, for many projects. Thanks to Shape we can really focus on what matters to have the best campaigns: optimizing, A/B testing, etc…
Read full testimonial.

Reprise Media Belgium - Benjamin Bonnet
Shape provides unparalleled digital marketing software

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How Agencies Use Shape


The people doing the day-to-day management of the campaigns are able to manage more accounts with peace of mind using our powerful suite of integrated features: AutoPilot, RollOver, and SmartSync.


The people at the top of the org chart use Shape's data to make decisions for their team utilizing company wide reporting options and dashboards.


Accounting departments are using Shape's reporting options to reconcile books at the end of the billing period and gain live insights into a client's budget vs. spend.

CMOs and Dept Managers

Team leads and CMOs use the administration capabilities to easily view the distribution of workload throughout the organization. Scaling operations is easier when managers have the relevant data they need at their fingertips.


In-house developers are using our web hooks and data export options to fuel backend operations and build custom tools for their teams.

Client Relationship Managers

People within organizations focused on communicating with clients are using the insights and alerts generated by Shape to provide content for client conversations.