Answers to some of the most common questions about Shape
Shape’s Budgeting Platform is PPC software designed to help advertisers track and manage their campaign spends against set budget targets. The Budgeting Platform features intelligent automation tools and alerting to help advertisers easily track spend for hundreds of clients. The ADI is a powerful data engine that helps advertisers build their own PPC solutions. It combines a powerful multi-channel API, managed data warehouse, and reporting solution.
Shape helps you hit your budget targets by automating intelligent changes to your daily budgets and campaign statuses. Although you have the ability to edit keyword bids in our Budgeting Platform, Shape is not a bid management platform. Shape does not interfere with bidding rules you may be running; however, you cannot create bid rules or alter bidding strategies within our platform.
Currently, Shape has integrations with Google Ads, Microsoft Ads, Facebook Ads, LinkedIn Ads, Twitter Ads, Youtube Ads, Instagram Ads, and Pinterest Ads. Any future integrations we release will be announced via our Product Updates.
Yes. Any video campaign can be tracked from within Shape. Currently the Google Ads API does not allow changes to campaign statuses for video campaigns. Therefore, AutoPilot will not work for video campaigns.
Shape's month-to-month billing is handled through Stripe. Stripe accepts all major debit and credit cards in every country in 135+ currencies. When you upgrade from our free Budgeting Platform or ADI tier, you'll be directed through the process of adding your payment details in our Billing section. If you do not have a debit/credit card or would like to set up invoicing, please Contact Us and we'll help you out.